After the new official website was launched, our team analyzed the growing business and consumer needs through marketing research and consumer interviews. To increase traffic to our site and offer better personalized experience, the project goal was to build a web app by merging genetic test reports and cannabis product recommendation engine, which would allow the user to view their genetic reports and shop recommended products easily.
July 2019 - Oct 2019
After the new official website was launched, our team analyzed the growing business and consumer needs through marketing research and consumer interviews. To increase traffic to our site and offer better personalized experience, the project goal was to build a web app by merging genetic test reports and cannabis product recommendation engine, which would allow the user to view their genetic reports and shop recommended products easily.
July 2019 - Oct 2019